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ESMOD International

ESMOD International profil ESMOD International sur Studizz

International Fashion and Luxury brand management


La formation

Type de formation: Autre Diplôme

Type de Formation: initiale

Temps de la formation : Niveau d'entrée BAC+4 / délivre un niveau BAC+5 /

frais de scolarité moyen / an (hors sécurité sociale): 12800

Nombre d'élèves diplômés/an: 20

Présentation du diplôme

The ESMOD/ISEM’s postgraduate in International Fashion and Luxury Brand management is a multidisciplinary and intensive program, which combines traditional classes with professional training, practical applications and conferences from industry experts. This program is designed to develop the intellectual ability of the students through the understanding of the principles and practices of brand management and their application in connection with the fashion and luxury goods sectors. Topics of study will range from historical references, to the current cultural and economic environment in the fashion industry.

This Postgraduate program has been designed for students with a four year degree or the professional equivalent with a desire to work in International fashion and luxury brand management. Previous experience in fashion and business is not required but is recommended.

Graduates from the International Fashion and Luxury Brand Management will be qualified for management level positions in brand management, marketing, public relations and merchandising. Past graduates from this program have gone on to work at Carven, Dior and Chanel.

Classes take place every weekday for 6-8 hours with a total of over 700 hours of class time. Each class is taught by professionals currently working in the fashion Industry and every class project is specially designed to mimic potential projects in the professional world. Classes are limited to a maximum of 30 students to allow for a more intimate and thorough educational experience.

Pédagogie

PARIS FASHION CAPITAL

Artistic influences in Paris, Parisian fashion neighbourhoods discovery, shopping, Parisian fashion calendar (fashion weeks, fashion fairs), Show-­rooms, press
and buying offices ...
 

FASHION FIELD

- History and sociology : History of Fashion & Sociology of fashion and luxury
- Trends ans textiles : Textile technology and glossary & Prospective and trends
- Products and sectors : Products, Haute couture, Designers, Ready to wear & Lifestyle
- Collection building
 

INTERNATIONAL FASHION MANAGEMENT

- Marketing & banding : International marketing, Marketing culture &environment, Marketing strategy & Branding
- Commercial & Distribution : Pricing, Distribution, Web marketing strategy/ E-­commerce, Production and quality control, Import and sourcing
- Business management : Business management, People management, Point of sales management, designers management, Diversity management (with experts
of each country), Trip to London, Intellectual property, Business establishment,
business plan
- Communication : Publicity, Medias, Press relations and public relations, Sponsoring, Intern communication, Organisation of an event, Software (photoshop
& Illustrator)
 

LAUNCH OF A YOUNG DESIGNER BRAND

From January to June, each student collaborates with a Postgraduate ESMOD
«Créateur Couture» student. The goal is to market the collection and identify
all tools for business and communication success. This end of year project is
evaluated on its written report and its oral presentation to fashion professionals during a jury.
 

PROFESSIONAL TRAINING

Improving communication skills, Fashion positions overview, fashion job
research coaching, Job hunting, Networking, e-reputation...

Statistiques à l'étranger

Enseignement des langues étrangères

Que en Anglais pour l'instant. Mais une classe française sera ouverte dès la rentrée 2014.



Contacts

Adresse: 12 rue de la Rochefoucauld - Paris (75009)

Tél: 01 44 83 81 50
Fax: 01 48 24 29 59
Email: contact@esmod.com

Détails

ESMOD International
Nom usuel : ESMOD

Carte
Suivre

Infos pratiques


Contacts

Adresse: 12 rue de la Rochefoucauld - Paris (75009)

Tél: 01 44 83 81 50
Fax: 01 48 24 29 59

Détails

ESMOD International
Sigle: ESMOD

Carte
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